CANADA WEST, STRETCH INTERNET LAUNCH CANADAWEST.TV

BROADCASTING
WEDNESDAY, AUGUST 24, 2011
CANADAWEST.TV

FOR IMMEDIATE RELEASE

CANADA WEST, STRETCH INTERNET LAUNCH CANADAWEST.TV

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EDMONTON, Alberta – The Canada West Universities Athletic Association announced on Wednesday a partnership with Stretch Internet to launch CanadaWest.TV, the official home of web-based broadcasting for all 14 Canada West member institutions during the 2011-12 season and beyond.

The first network of its kind in Canada, CanadaWest.TV will be the exclusive live home of all Canada West basketball and volleyball games along with selected games in other sports including football, hockey, and soccer.

http://www.canadawest.tv

“We are thrilled to announce this partnership with Stretch Internet and launch this online network, which will greatly enhance the experience of our fans who want to catch live Canada West action for those who cannot make it to the game,” said Ben Matchett, Canada West VP, Marketing. “It provides us with a unique opportunity as a conference and as individual schools to have our product seen by fans across Western Canada and around the world, and our new mobile platform means they will not miss a minute of the action no matter where they go.”

Live video for all streamed games will be available online as well as on all Flash 10.1-enabled mobile devices and, for the first time in Canadian university sport, on all iPhone OS devices – including the iPhone, iPad and iPod Touch.

“I cannot emphasize enough how thrilled we are to partner with Canada West,” said Stretch Internet President Ryan Ermeling. “Our platform is perfectly suited to the needs of the conference and its 14 member institutions. Fans will enjoy an incredibly user-rich experience, with high-quality live and on-demand video along with integrated live stats and other features – on both desktop and mobile platforms. Since our very first discussions in Calgary, it has been evident to us that quality and professionalism are of the utmost importance to the conference, and we are confident we will deliver on both fronts.”

In addition to live coverage of Canada West events, CanadaWest.TV also includes a live scoreboard and statistics in the same window – truly creating a one-stop platform to follow university sport in Western Canada. All broadcasts will be archived and available on demand immediately following the conclusion of the broadcast, and select games will feature live blog and chat capabilities.

The first Canada West game streamed will feature the Regina Rams as they open the football campaign against the UBC Thunderbirds at Mosaic Stadium on Friday, Sept. 2. The Basketball season begins with eight contests on Friday, Nov. 4 and marks the start of a conference-wide commitment to make all men’s and women’s basketball games available, right through to the Canada West Final Four in March 2012.

“Rather than our fans spending time searching the web for links to a broadcast, they can go to one place and find everything they are looking for,” said Matchett. “Stretch Internet and the Sports Information Directors at all Canada West schools have worked very hard to see this happen, and we are looking forward to a great initial season and beyond.”

About Canada West Universities Athletic Association
Canada West is consistently the most decorated of the four conferences in Canadian Interuniversity Sport (CIS), winning at least 10 CIS national titles every year, 1997 to 2010. Comprised of 14 schools (15 on Sept. 1, 2011), from the provinces of Manitoba, Saskatchewan, Alberta and British Columbia, Canada West produces numerous major award winners and Academic All-Canadian student-athletes each year, with many going on to athletic success around the globe in pro leagues or events such as the Olympics, Paralympics or Universiade Games. “cwuaa” on Twitter

About Spartan Athletics
Since Trinity Western entered the CIS in 1999, Spartan student-athletes have accumulated a number of significant awards including a CIS Athlete of the Year (BLG) award, four CIS Player of the Year awards, a CIS Elite Eight Academic All-Canadian award, three CIS Rookie of the Year awards, a CIS Libero of the Year award, three CIS community service awards and numerous CIS All-Canadian and Canada West All-Star awards. In twelve years as members of the CIS, the Spartans have won six national titles (women’s soccer in 2004, 2008, 2009 and men’s volleyball in 2006, 2011), 15 CIS championship medals, an individual CIS championship in track and seven Canada West championships.

About TWU
Trinity Western University, in Langley, BC, is a provincially chartered, independent Christian liberal arts, sciences, and professional studies university, enrolling approximately 4000 students. TWU offers 42 undergraduate majors, ranging from biotechnology, education, theatre and music, to psychology, communications and biblical studies. TWU's 16 graduate degree programs include nursing, counselling psychology, marriage and family therapy, business, theology, linguistics, and leadership, and interdisciplinary degrees in English, philosophy and history. TWU holds Canada Research Chairs in Dead Sea Scroll Studies, Developmental Genetics and Disease, and Interpretation, Religion & Culture.

About Canadian Interuniversity Sport
Canadian Interuniversity Sport is the national governing body of university sport in Canada. Fifty-one universities, 10,000 student-athletes and 550 coaches vie for 21 national championships in 12 different sports. CIS also provides high performance international opportunities for Canadian student-athletes at Winter and Summer Universiades, as well as numerous world university championships. For further information, visit www.cis-sic.ca.

-CW-

Last Updated: 2011-08-24
Author: Mark Janzen